The Times of India’s readership is dominated by young people from the top segment of society and it continues to grow in these sections, the latest Indian Readership Survey (IRS) has found. Of TOI’s readership, 42.5% are below the age of 30 and 82.3% belong to the A category in the New Consumer Classification System (NCCS) that has replaced the earlier socio-economic classification (SEC) as the industry standard.
from India News | Latest News Headlines & Live Updates from India - Times of India https://ift.tt/36d8zha
Tuesday, January 21, 2020
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TOI sees rise in number of young & upmarket readers
TOI sees rise in number of young & upmarket readers
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India News | Latest News Headlines & Live Updates from India - Times of India
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